Major League Gaming // Down With Us
Major League Gaming Main Stage Did you know there are professional gamers? Not poker players, XBox players. If you still think of gaming consoles as toys, you’re missing the boat. Not only may XBox be...
View ArticleDispatch Magazine // Down With Us
Kids hanging with NBA Live 09 Today we kicked off a 12-school event series promoting the new EA Sports title NBA Live 09, in cooperation with our friends at Dispatch Magazine. Dispatch is the nation’s...
View ArticleTimes Square // On The Run
Rebel was in New York two weeks ago to kick off the 2009 Major League Gaming season. We manage sponsor activation for Dr Pepper in partnership with our comrades at M80. If you haven’t seen my previous...
View ArticleBrandweek // Headlines: Rebel Makes News
Last week, Brandweek magazine’s branding blog, Brandfreak.com featured your humble servant in an article about Dr Pepper’s participation in Major League Gaming. You may have seen me talk about the...
View ArticleMarketing Playlist for Week Ending 8.21 // Reading for Rebels
What we’re reading this week: Facebook and Gaming Connect – Business Wire Gaming site, Candystand.com teamed up with Facebook to allow users to sign on to play games against their Facebook friends....
View ArticleSony’s Telling Us “Step Your Game Up”?
In what appeared to be a 60/40 split between actual industry professionals and droves of goober, *oops*, I mean uber-gamers, the 3-day videogame tradeshow E3 has left LA just as swiftly as it had...
View ArticleMLG This Weekend
Major League Gaming makes its way back to Los Angeles this weekend: July 29-31. Thousands of young guys decent on the Anaheim Convention Center — armed with their Xbox, PS3 controllers, and keyboards —...
View ArticleThree Great Brand Experiences at E3
I had the opportunity to work behind the scenes at this year’s E3 Expo, creating an activation for Ubisoft’s Watch Dog fanatics. The not-yet released Watch Dogs comes out in November 2013. As such, I...
View ArticleRebel Presents… Word on the Street
Word on the Street I’m very excited to announce our new event series, Word on the Street. I’ll be hosting conversations with marketers who are on the front lines of building authentic youth brands,...
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